It's shocking to think that Rawat and his inner circle decided to create a phony respectabilty and legitimacy as a World leader in Promoting Peace through cheat and deceit. It seems there's no end to the depths of shamelessness he will plumb. It would have been simpler and easier to actually do something to promote peace. He could hardly do worse than all the other peace activists. With hindsight we can see that the two pronged campaign began in 2001 with the creation of the Prem Rawat Foundation. This was something new in Rawat's career. Formerly he had decried the idea of charity and stated that only the change of heart brought about by the practice of his Knowledge could and would do any good in the world. One thing was obvious: Prem Rawat's followers did not have the finances to make any significant charitable contribution to alleviate world problems. It became obvious within a few years that TPRF was a vehicle for the creation of Public Relations press releases promoting Rawat as a respected philanthropist with maximum impact for minimum cost. It was also a scam. In an ironic twist, his elder brother the former Lord of Music actually has a Hans Foundation in India, named for their father, which provides far more money to charitable causes than does Prem's eponymous foundation.
In 2003 Rawat began a series of speeches in rented rooms and halls in universities to create a "history" that showed him being "invited" to speak at these universities, presumably by the academic administration, but actually by a group of his followers. This campaign was not formally announced to his run of the mill followers until October 2004. It was designed to begin fostering recognition and enhancing Maharaji's legitimacy, a recognition and legitimacy he did not actually have and did nothing to deserve.
These 2 projects were designed to give a false picture of Prem Rawat and Maharaji and ran in unison until they merged as the title 'Maharaji' was gradually dropped circa 2010.