Magazines Published by Prem Rawat's Organisations in Australia

The Golden Age (1974-1980)

The evolution of Prem Rawat's followers' magazines in Australia chart both the changes in the Divine Light Mission and also those aspects that remained constant. Possibly the most significant constant is the use of the extraordinary number of photos of Prem Rawat that were published. The relative size of the photos was double that in the print versions as compared to these internet posts but even so Rawat's adoration by those followers entrusted to produce the magazines and Rawat's megalomania in having himself so presented are obvious. This is doubly so as Rawat is an unattractive, ugly, extremely short and grossly obese person. The magazines began with a large amount of material about the Rawat's "Holy Family" and the followers themselves and their activities - where those activities related to Rawat's "Knowledge". They gradually evolved to containing nothing but speeches by and photos of Rawat as his insistence on worship escalated.

Though the Golden Age ceased monthly production in 1979 there was some last hurrahs in 1980. International Divine Light Missions were told to produce "Special Introductory Issues." The United States produced Light Reading and an introductory issue of the Irish magazine, Affinity, was produced. In Australia the virtually defunct Golden Age format was used. While the Australian magazine had a much better design the content was the same, reproductions of speeches by Prem Rawat with lots of his photos and some short adulatory essays, the same as those used in Light Reading. Some of the photos were titled as being taken at the United States Citizens' Congress, an early, tawdry attempt to make it sound that Rawat was so respected that he was honoured by an appearance at the US Congress. In fact, the US Citizens' Congress was an extreme right wing lobby group that had campaigned most famously for the non-impeachment of Richard Nixon during the Watergate scandal. The magazines were sold to Rawat's followers with instructions to give them to family and friends, they were unsuccessful in attracting new members. With an astonishing lack of insight and irony the magazine began with that most apposite fairy tale, the Emperor's New Clothes.

The magazine ceased publication in 1979 possibly because of concerns about the media furore over cults and cult leaders amassing huge wealth at the expense of their followers or because it was no longer affordable. Divine Light Mission was relying more on showing films and selling cassette tapes of Prem Rawat's (still known as Guru Maharaj Ji at the time) speeches and possibly they were also using video cassettes by then.